Stop Buying Leads. Start Owning Your Pipeline.
For too long, revenue leaders have been forced to rely on a fragmented ecosystem of lead vendors, aggregators, and marketing agencies. The result is inconsistent quality, opaque processes, zero control, and significant compliance risk.
Your organization doesn't need more leads. It needs a predictable, scalable, and defensible system for acquiring customers.
Acquisition.Direct builds that system. We deliver acquisition-as-infrastructure—a managed, end-to-end framework that gives you full control over your pipeline, from initial contact to qualified appointment.
We Partner with Operators, Not Beginners.
This is for you if:
- •You are a senior operator or revenue leader (CEO, COO, CRO, VP) responsible for P&L performance.
- •You manage a sales team and require a predictable source of qualified, high-intent opportunities.
- •You value operational control, compliance, and long-term infrastructure over short-term tactics.
- •You are ready to move beyond the traditional lead vendor model.
This is NOT for you if:
- •You are a solo operator or just starting out.
- •You are shopping for the cheapest possible leads.
- •You are looking for a quick-fix marketing campaign.
- •You are unwilling to invest in a true operational partnership.
Built by an Operator, for Operators.
Acquisition.Direct was founded by Dan Ellis, a former mortgage industry executive who scaled a branch to #1 nationally, managed a $1M+/month P&L, and consistently funded over $250M annually. His experience is in building systems, leading teams, and driving net profit—not in marketing theory.
We understand the pressures of P&L ownership and the need for real, operational solutions. Our approach is grounded in that reality.